{"id":138502855,"date":"2017-12-18T10:39:50","date_gmt":"2017-12-18T15:39:50","guid":{"rendered":"https:\/\/acccapital.com\/not-start-business\/"},"modified":"2026-04-02T12:57:24","modified_gmt":"2026-04-02T16:57:24","slug":"not-start-business","status":"publish","type":"post","link":"https:\/\/acccapital.com\/hi\/not-start-business\/","title":{"rendered":"How (Not) to Start Your Business"},"content":{"rendered":"<p>From topics as wide as \u201cOpening a Business\u201d to as narrowly-niched as \u201cHow to Start a Coffee Shop in Arkansas,\u201d information, advice and \u201chow-tos\u201d are not hard to come by. It\u2019s the Information Age, after all! The only problem? You can start a business with a mile-long list detailing exactly what\u00a0<u>to<\/u>\u00a0do in the process, but if you don\u2019t know what\u00a0<u>not<\/u>\u00a0to do, you\u2019re still sunk. That\u2019s where our team at Arkansas Capital comes in to help with our top six mistakes to avoid.<\/p>\n<h5>Skip Market Research<\/h5>\n<p>Encouragement from your friends and family is a wonderful thing. Although you\u2019ll need that support on your business journey, no amount of grandparents\u2019 accolades can compensate for not having a defined target audience. Instead, use the motivation from your friends and family as that\u2013 motivation, and continue to research as much as possible. Hold focus groups, survey strangers and take advantage of Census data to narrowly pinpoint exactly who you\u2019re trying to reach, where you can find them and how they\u2019ll react to your services.<\/p>\n<h5>Wait too Long to Hire<\/h5>\n<p>We understand. Money is tight, this startup is your baby, and \u201cif you want a job done right, you have to do it yourself.\u201d Unfortunately, this is exactly the mentality that can cause founders to break or make poor business decisions. Learn to delegate tasks early on to promote better mental health and prevent a poor hiring choice out of desperation.<\/p>\n<h5>Use the Cheapest Professionals<\/h5>\n<p>Set a realistic business budget, but also don\u2019t be cheap. Just because someone has an additional acronym behind their name, doesn\u2019t mean they\u2019re the best in the business. Trust us when we say that spending $300 per hour on a top-notch professional is a worth-while investment if it avoids a $30,000 mistake. Remember\u2013 just because you can do it all, doesn\u2019t mean that you should.<\/p>\n<h5>Stay Offline<\/h5>\n<p>Not having a website in 2017 is the equivalent of opening a business, but not hanging a sign on your door. Take advantage of that market research that we previously discussed, and use your website and social media tools to promote your company. Don\u2019t make the assumption that your ideal customers will find you. Go out and find them.<\/p>\n<h5>Wait too Long to Seek Financing<\/h5>\n<p>Predicting the future may not be possible, but that doesn\u2019t mean you can\u2019t try! Create ongoing financial forecasts from day one, so you know exactly how much cash flow your business can anticipate during each stage of the game. This way, you\u2019ll spot any potential money mishaps early enough to seek capital before you\u2019re struggling to stay afloat.<\/p>\n<h5>Don\u2019t Research Your Loan Provider<\/h5>\n<p>Remember\u2013 lenders should put money in your pocket, not take it out. Whether you\u2019re looking to start a business or grow your existing one, <a href=\"https:\/\/acccapital.com\/hi\/contact\/\" target=\"_blank\" rel=\"noopener\">contact us<\/a> today for information<\/p>","protected":false},"excerpt":{"rendered":"<p>From topics as wide as \u201cOpening a Business\u201d to as narrowly-niched as \u201cHow to Start a Coffee Shop in Arkansas,\u201d information, advice and \u201chow-tos\u201d are not hard to come by. It\u2019s the Information Age, after all! The only problem? You can start a business with a mile-long list detailing exactly what\u00a0to\u00a0do in the process, but [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":138502856,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[109,110],"tags":[71,73,131,129,130,77,134,140,56,141,44,124,117,133,119,145],"class_list":["post-138502855","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entrepreneurship-foundation-news","category-lending-news","tag-arkansas-business","tag-arkansas-entrepreneur","tag-arkansas-entrepreneurs","tag-arkansas-entrepreneurship","tag-arkansas-lending","tag-arkansas-small-business","tag-arkansas-small-business-help","tag-arkansas-small-business-lending","tag-arkansas-small-business-loans","tag-arkansas-startups","tag-business-plan","tag-entrepreneur","tag-small-business","tag-small-business-lending","tag-startups","tag-student-entrepreneurs","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How (Not) to Start Your Business | ACC Capital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acccapital.com\/hi\/not-start-business\/\" \/>\n<meta property=\"og:locale\" content=\"hi_IN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How (Not) to Start Your Business | ACC Capital\" \/>\n<meta property=\"og:description\" content=\"From topics as wide as \u201cOpening a Business\u201d to as narrowly-niched as \u201cHow to Start a Coffee Shop in Arkansas,\u201d information, advice and \u201chow-tos\u201d are not hard to come by. 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